What haven‘t I talked about?
I have assumed that the most useful techniques to you for now are the free ones.
Techniques that cost money are:–
- Pay per click will get you started quickly if your site is new but long term you need a solid SEO policy to back it up. If you are to use it then you will spend a lot of time trying to improve your click through rate and you will be constantly tracking the price of the (if you use Google Adwords) words you have bided for. Google has a habit of putting the price up just when you start to see success!!!!
- Hiring an SEO specialist.
- Press releases – So much of the Media news stories are actually cunningly disguised press releases. News papers and magazines need to fill their pages and are only to happy if a company gives them a relevant, current story. This a way to get quality inbound links, because newspapers copy each others stories so each story tends to appear in the nationals then filter down to the locals.